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Lorena Fernandez

Over her artistic career she discovers a world of sensations that are transmitted through the color, shapes and geometry that we surely contemplate amidst the daily chaos, with its smoke, traffic jams and city stress. That is why the exhibition of her work, right from the very beginning, becomes a visual delight, an evidence that beauty may just be around the corner

Born in Barranquilla Colombia on March 1964. Advertising Designer, with a career in Fine Arts, has received recognition in single and group exhibitions and auctions. The most demanding of critics have found in the work of Lorena Fernandez Abuchaibe a very firm stroke of the brush that defines shapes and color. Lorena has been included in the Ibero-American Encyclopedia Plastics artist contemporary QCC Art Gallery ( The City University of New York) 2012, and Exhibited in some of the most important and prestigious art galleries. Museums of the word.

What inspires you to create art?

I have an inner need to interact with people, to involve them in dialogue with their environment from an entirely different perspective; the majestic nature of natural environments - along with their fury - urban areas and their continuous changes, the contrast between the natural and the modified, the contamination through human manipulations that alters our own spaces, the natural environment and the supercharged one that has been altered by us humans who alter the equilibrium of our survival - transcribing and translating these sentiments through the use of color; which will remain as permanent as do the words imprinted in books.

 

Can you share your creative process with our readers?

 Creating is complex labor; inspiration does not come to creatives through the mere act of sitting down to work. Extracting ideas and images to materialize is as intensive as it is intangible. In my case, it starts with my ordering my thoughts so that I can order my theme; which revolves around the environment and urbanization.

 

When I travel, I capture the images in my mind, and whenever possible by taking photographs of colourful scenes that truly attract viewers' attention.

It would be nice if it was as simple as ordering images and printing them as copier does; but the road, the color, the forms, and the perspectives are all ever-changing.

 

Which is your medium of choice? Do you experiment with others?

I have had the opportunity to explore with a variety of mediums and techniques; to evolve, an artist has to be free to experiment, be willing to learn from trial and error and enjoy the process. It is through this process that each work is structured with its own unique persona and characteristics; which distances and differentiates it from the more rigid academic patterns.

 

My medium of choice if oils; I deem it as challenging; demanding by how it is applied, and because of its permanency. I have employed the "sfumato" technique in my work since the onset; with some slight touches of impasto to add volume and dimension to certain pieces; which is consistent with the expressionist color scheme and vision.

What, in your opinion, are the most important elements in a composition?

The physical and the emotional; the physical because it requires specific materials for the creative process; the materials with which the artist works, as well as any imagery used for reference. The emotional, because each piece carries with it a sentiment, a special moment that addresses each theme.

Which of your accomplishments has most profoundly impacted your confidence, your career?

There have been several:

The first,  my Varsovia exhibition at the onset of my career; and having sold all of my work by the second day of the exhibition (which was a major boost to my energy and my ego; especially since I had risked all financially to participate)

The second, being awarded a residency in Shanghai, all expenses paid, to develop a project with an evolving theme. I was the only Latin American participant to be awarded this honor.

The third, which has to do with the second, is having been diagnosed with breast cancer - with tickets purchased to travel, the trip had to be delayed to attend to my biggest priority: saving my life; while still mustering  the courage to, during this difficult process, find the strength to continue to create, and to win more than nine international awards for my work without confiding in anyone other than my close circle of family and friends, because I always kept my work completely separate from my illness. This has been one of my greatest accomplishments. Though I was unable to go to Shanghai, my work did, and  did its job beautifully by reaching art lovers who truly recognized its value.

 

What has made the biggest difference in your career, and what are your plans?

In this field, the plan does not usually have a single trajectory, because art is in a constant state of creative evolution. Artists have to be realistic, needing to understand that this type of work requires persistence, and finding the right people who are willing and able to help promote it.

It is important work; there is not a single plan, but rather an intention to take the it to the right places so that people who are exposed to it can find in each piece a story much like can be read in a book; read in my creations the colours and forms, the life, the environment, and the very essence of our planet.

What inspired you to create these works? Did they turn out different than what you first envisioned?

The idea is conceived in the imagination, and when the artist sets down ideas using lines, colours, and forms - whether the work is figurative or abstract - there is a process of ordering and improvising as it applies to each piece.

There are several steps - each one taken individually - sometimes the result is completely different from the initial intention; sometimes better than expected, and others resulting in the sense than the initial idea was not truly finalized.

Inspiration is a constant; the difficult thing is for an artist to sit down to work, because once the work begins there is no end to it; the world at large evaporates as the artist enters into a trance and it transported to another dimension. Once a piece is finished, it is necessary recharge in order to recuperate the emotional and physical energy invested.

What do you most appreciate about being an artist?

The capacity to see life in color, forms, and perspective. New universes open as artists live in a world of imaginations and feelings; which is not always an easy task.

 What is your strategy for growing your career?

To work until the very last moment of my life; to increase my visual and perspective angle by 360 percent.

Can you describe your work's thematic scheme?

The novelty of my work lies in my ability to capture the moment, as in a "carpe diem" necessary to preserve that moment that will never return from escaping. The natural or urban landscape - constantly in flux - the century old object that manifests itself in emotions that correspond to its time-period.

My work is part of the minimalist constant movement;and, as my ideas are actually minimalist, my images have more space in which to express themselves; life develops in this perspective.

I infuse color into my work to introduce the spectator to the sensations it evokes. Color defines the human essence; there is major importance in the perception of color and the reactions it motivates. Its symbolic strength allows the artist to describe the feelings, sounds, and tastes that give character to people's personalities.